Humans are more important than other animals exactly in the same way your sibling is more important than a rando in another country.
The fact you’d pick your sibling before a stranger in a trolley problem doesn’t mean you get to exploit, abuse, mistreat them or shoot them for a burger. Same goes for non-human animals.
Because saying otherwise in your messaging is counterproductive. The people you reach through a social media meme aren’t the ones who will respond to that in a way you want.
The “where do you draw the line” animals one is much better messaging.
Is your goal to influence people towards your cause or away from it?
Humans aren’t more important than animals unless you strongly believe might makes right, which I’d hope you don’t. Just because you can do something to other animals doesn’t mean you should.
When you’re working on your messaging, try to remember that
Humans are more important than animals.
Whether you believe it or not, it’ll further your goals.
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Humans are more important than other animals exactly in the same way your sibling is more important than a rando in another country.
The fact you’d pick your sibling before a stranger in a trolley problem doesn’t mean you get to exploit, abuse, mistreat them or shoot them for a burger. Same goes for non-human animals.
Why are humans more important than animals?
Because saying otherwise in your messaging is counterproductive. The people you reach through a social media meme aren’t the ones who will respond to that in a way you want.
The “where do you draw the line” animals one is much better messaging.
Is your goal to influence people towards your cause or away from it?
If you listen to master zuckermuskfuckface, we’re all expendable at the most urgently convenient time.
Because they are your target audience - and probably other reasons too.
Humans aren’t more important than animals unless you strongly believe might makes right, which I’d hope you don’t. Just because you can do something to other animals doesn’t mean you should.