Best sellers are mostly a self-reinforcing process. Money decides who gets educated, academia decides whose ideas get represented in education, publication decides which of those works become popular. If something is not promoted it will not be sold. They also have separate best-seller lists, so it’s self-aggrandizing pageantry as well.

What country are we talking about, by the way? I mostly see “homestyle” not “homemade” in marketing.

New York Times bestsellers will invariably be awful. Find personalities who are drawn to a deeper art scene, this will teleport you 25 years into the future withput their disadvantage of being jaded. Trust me, they’re looking to offload it to people who still have feelings left