Mwa@thelemmy.club to Lemmy Shitpost@lemmy.worldEnglish · 1 month agoSteam competitors be like. [Extended?]thelemmy.clubimagemessage-square250linkfedilinkarrow-up1994arrow-down137file-text
arrow-up1957arrow-down1imageSteam competitors be like. [Extended?]thelemmy.clubMwa@thelemmy.club to Lemmy Shitpost@lemmy.worldEnglish · 1 month agomessage-square250linkfedilinkfile-text
minus-squareJako302@feddit.orglinkfedilinkarrow-up8·1 month agoHas valve even done any form of marketing or advertisement outside their store? As far as I’m aware they are just really good at keeping their mouths shut.
minus-squareMwa@thelemmy.clubOPlinkfedilinkEnglisharrow-up1·1 month agoProbably self promotion with fan content (like those TF2 SFM machinima)
minus-squarebrachiosaurus@mander.xyzlinkfedilinkarrow-up1arrow-down1·1 month agoMarketing isn’t just buying television ads. Loot boxes and reward systems are also a form of marketing.
minus-squareExperiencedWinter@lemmy.worldlinkfedilinkarrow-up2·1 month agoA game mechanic is marketing?
minus-squarebrachiosaurus@mander.xyzlinkfedilinkarrow-up1·1 month agoFor profit companies who’s goal is to make money also use game mechanics for marketing, yes.
minus-squareExperiencedWinter@lemmy.worldlinkfedilinkarrow-up1arrow-down1·1 month agoCan you define the term marketing for me?
minus-squarebrachiosaurus@mander.xyzlinkfedilinkarrow-up1·1 month agohttps://en.wikipedia.org/wiki/Marketing “Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of business management and commerce.”
minus-squarerapchee@lemmy.worldlinkfedilinkarrow-up2·1 month agoi guess yeah if by “reward system” you mean they run steam pretty well
minus-squarebrachiosaurus@mander.xyzlinkfedilinkarrow-up1·1 month agohttps://www.theguardian.com/science/blog/2014/apr/01/candy-crush-saga-app-brain
minus-squarerapchee@lemmy.worldlinkfedilinkarrow-up1·1 month agofyi you linked a short article about candy crush, and it barely explains what that game does, i don’t see how is that related to steam
minus-squarebrachiosaurus@mander.xyzlinkfedilinkarrow-up1·1 month agoread the article, loot boxes and similar reward mechanics are there on purpose to squeeze your money and to hook you up to the game
![Steam competitors be like. [Extended?]](https://thelemmy.club/pictrs/image/8d2d46eb-234c-41bd-b7c1-fb9c4c9f2508.webp){kind=link}
Has valve even done any form of marketing or advertisement outside their store?
As far as I’m aware they are just really good at keeping their mouths shut.
Probably self promotion with fan content (like those TF2 SFM machinima)
Marketing isn’t just buying television ads. Loot boxes and reward systems are also a form of marketing.
A game mechanic is marketing?
For profit companies who’s goal is to make money also use game mechanics for marketing, yes.
Can you define the term marketing for me?
https://en.wikipedia.org/wiki/Marketing
“Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of business management and commerce.”
i guess yeah if by “reward system” you mean they run steam pretty well
https://www.theguardian.com/science/blog/2014/apr/01/candy-crush-saga-app-brain
fyi you linked a short article about candy crush, and it barely explains what that game does, i don’t see how is that related to steam
read the article, loot boxes and similar reward mechanics are there on purpose to squeeze your money and to hook you up to the game